Originally posted on VentureBeat:
Over the summer, Google announced “the next dimension of Google Maps,” which was basically 3D integration and offline caching. (Believe it or not, Google already announced caching a year ago, albeit in a much quieter fashion.) Just recently, we saw Apple predictably unveil its own Maps app for iOS 6. Unfortunately for Apple, the reviews weren’t exactly glowing. For those fascinated by location services and mapping technologies, this is a key moment. Who will reign supreme — Google or Apple?
Well, perhaps neither.
Often forgotten in the great Map war of 2012 is another challenger — a platform that is far more suited for the ever-evolving needs of developers and the services they’re building, or one day hope to build.